More businesses using social networking sites

Many broadband users spend a lot of time on social networking sites, and according to reports this is something that businesses are starting to take advantage of.

Over the past couple of years a huge number of broadband users across the UK and the world have become somewhat obsessed with social networking sites. These social sites are used by people of all ages for a wide variety of reasons, from sharing information and photos to keeping in touch with friends and family or looking up new friends. With so many people spending so much time on these sites they have become the perfect tool for advertising goods and services.

According to a recent report this is something that a rising number of businesses in the UK have become aware of, and more and more businesses are now said to be utilizing the popularity of social networking sites. The data was released by Virgin Media Business which described UK businesses as ‘going social’.

An official from Virgin Media Business said: ‘It’s great to see that so many companies across the UK are now able to take advantage of the business benefits offered by social media. The ongoing rollout of high-speed broadband is bringing all regions of the UK into the digital age, opening up a new spectrum of opportunities for businesses. Social media is one of the greatest innovations of the 21st Century and it’s fantastic to see that organisations across the country are using it.’

As part of its study into the use of social networking by UK businesses the company polled five thousand businesses and found that around thirty two percent of them were on social networking networking sites such as Facebook and Twitter.

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Source – BCS